Digital Products
Choosing a digital product from recurring audience questions
Turn repeated audience questions into a focused digital product brief without mistaking comments for proven demand.
Desk
Offers Desk
Works on paid memberships, digital products, courses and workshops.
Digital Products
Choosing a workshop format for the audience
A workshop format should fit the task and the audience's opportunity to practise. Decide whether participants need a live response, a shared exercise, a recording …
Memberships
Choosing member benefits a creator can sustain
Choose creator membership benefits by checking member value, delivery time, capacity limits and platform perk rules.
Memberships
Closing an offer while meeting existing customer commitments
Stop new sales, list open orders and paid periods, then deliver or resolve each existing customer commitment.
Digital Products
Comparing consulting sessions with packaged services
Compare consulting sessions and packaged services by client need, inputs, deliverables, uncertainty and completion conditions.
Digital Products
Creator courses and workshops
A paid course or workshop should help a learner complete a defined task, not merely consume a set of videos. Decide what the learner should be able to do, what …
Digital Products
Defining a learning outcome before building a course
Before recording lessons, finish this sentence: “By the end, a learner who starts with these prerequisites can produce…” The answer should be an observable task …
Memberships
Defining a paid community's ongoing value
Describe what paid community members can count on each period, including when peer conversation is quiet, and check whether the promise is clear.
Memberships
Explaining billing and cancellation before signup
Show prospective creator members the total charge, renewal timing, cancellation route and access end before they join.
Memberships
Handling member expectations when activity is low
Respond to a quiet paid community by checking the original promise, delivering host contributions and telling members when the experience changes.
Memberships
Handling renewals for paid newsletter subscribers
Set clear renewal terms, distinguish failed payments from cancellations and keep paid newsletter access and billing aligned.
Digital Products
Identifying products that create excessive support work
Log support requests, distinguish faults from extra help, and find the product changes that reduce recurring work.
Memberships
Measuring renewals without pressuring members to stay
Calculate paid community renewals with a defined cohort, separate payment failures from cancellations and use optional feedback without pressure.
Digital Products
Measuring whether learners achieved the promised task
Course completion is an activity measure. To know whether learners achieved the promised task, ask them to do that task and assess the result against criteria shared in advance.
Memberships
Paid community offers
Plan a paid community around a clear purpose, sustainable hosting, moderation, honest activity expectations and straightforward renewal terms.
Memberships
Paid creator memberships
Plan a paid creator membership around a clear recurring benefit, manageable delivery work, platform rules and understandable billing terms.
Memberships
Pricing a creator membership around ongoing audience value
Set a creator membership price from its recurring value, delivery costs, real fee rules and cautious paid-member scenarios.
Digital Products
Selling digital products as a creator
A practical guide for Australian creators choosing, checking, selling and maintaining a digital product with a clear promise to buyers.
Memberships
Setting a realistic moderation commitment
Set paid community rules, report handling, moderator cover and response expectations that match the time and tools you have.
Memberships
Setting boundaries for revisions and support
Define revision rounds, distinguish corrections from changed requests and set a clear period and channel for client support.
Digital Products
Testing demand before producing a large course or guide
Use a clear offer, representative sample and bounded purchase test to assess demand before committing to a large creator product.
Digital Products
Updating Educational Products After Subject Changes: A Guide
A course can become misleading when the tool, rule or method it teaches changes. Maintain a list of claims that may expire and tell learners when an update alters what they need to do.